Beatles iTunes, Beatles Digital Downloads, iTunes Beatles Box Set, 2010

The Beatles on iTunes:
Digital Downloads launched 2010

"I say in speeches that a plausible mission of artists
is to make people appreciate being alive at least a little bit.
I am then asked if I know of any artists who pulled that off.
I reply, 'The Beatles'."
--Kurt Vonnegut

On November 16, 2010, Apple Inc. joined with The Beatles' Apple Corps Ltd. and EMI Music to launch the entire Beatles catalog on iTunes. This marks the first time Beatles music has been available for digital download.

The iTunes launch includes all 13 remastered Beatles studio albums, Past Masters Vols. 1 & 2, and the two greatest hits collections (the RED and BLUE albums) for a total of 16 albums.

The special digital box set which features all 13 studio albums and Past Masters Vols. 1 & 2, also includes the worldwide iTunes exclusive download of the 41-minute film of The Beatles first-ever concert in the US at the Washington Coliseum.

Each album comes with iTunes LP, which features lyrics, photos, and more. The Beatles Box Set also includes mini-documentary features on each album.

Until the end of 2010, the entire 1964 Washington DC Beatles concert can be viewed on iTunes for free !

The Beatles. The band that changed everything, now on iTunes!

“We’re really excited to bring the Beatles’ music to iTunes,” said Sir Paul McCartney in the official press release. “It’s fantastic to see the songs we originally released on vinyl receive as much love in the digital world as they did the first time around.”

“I am particularly glad to no longer be asked when the Beatles are coming to iTunes,” said Ringo Starr. “At last, if you want it—you can get it now—The Beatles from Liverpool to now! Peace and Love, Ringo.”

“We love the Beatles and are honored and thrilled to welcome them to iTunes,” said Steve Jobs, Apple’s CEO. “It has been a long and winding road to get here. Thanks to the Beatles and EMI, we are now realizing a dream we’ve had since we launched iTunes ten years ago.”

“In the joyful spirit of Give Peace A Chance, I think it is so appropriate that we are doing this on John’s 70th birthday year,” said Yoko Ono Lennon.

“The Beatles on iTunes—Bravo!” said Olivia Harrison.

“The Beatles and iTunes have both been true innovators in their fields,” said EMI Group CEO Roger Faxon. “It’s a privilege for everybody at EMI to work with Steve Jobs and with Apple Corps’ Jeff Jones and their teams in marking a great milestone in the development of digital music.”

During the first week of sales, Apple Inc. reported that 2 million individual Beatles songs and 450,000 Beatles albums were purchased on iTunes.